SEREL Purity Wall Hung WC Pan

Wall hung WC Pan

While Purity WC PAN enters in the domination of soft transitions, it also leaves simple and minimal breezes in the environment. Not only it affects its user with its esthetics but also meets with cleanliness and innocence and respects the nature.

Purity wall hung WC Pan, with 4,5ℓ. capacity, has a design for operating with complete function protecting natural resources with 25% water saving. With its complete secret assembly aspect, mounting areas located on side walls. The general approach in the design of easy dismountable, locking mechanism toilet seat sets is function control buttons to be inserted in the inner part of cover set. The control buttons of locking mechanism in this set is inserted on the outer part of cover set.

Serel Purity Washbasin made of vitrous china ceramic casting raw material. Dimensions: Width: 535 mm, Depth: 360 mm, Height: 340 mm. The toilet bowl has the characteristics of “Clean+” and “Hygiene+”. That is to say, it does not keep dirt, it is cleaned easily and provides hygiene in maximum level. Also, its anti-bacterial surface technology prevents bacterial growth. Serel Purity Washbasin’s packaging is environment friendly packaging.

Slim toilet seat set maximizes the comfort in usage with its easy dismountable (SEREL EasyRelease®) aspect and silent and slow closing (SEREL SilentClose®) aspect. The design of Slim toilet seat set is cleaned from all tangled details of ordinary toilet seat and formed with the idea of no detail that rise difficulties in cleaning. A simple and solid form is created with large and smooth surfaces, and soft relief provides structural resistance. Thus it is aimed for cleaning to be done in the easiest and most effective way.

Serel Purity Wall Hung WC Pan started in October 2013 in Manisa/TÜRKİYE. Cleanliness, modernism, functionality, and minimalism are rising in all consumer groups when we watch the trends. Our purpose is to develop a pure, functional, and minimal WC Pan. On this point, we aimed to become a pioneer in both domestic and foreign markets. The results of studies with focus group, the final product formed.

Our research directed us to a new innovative form which carries marks from modernism and functionality. All our research showed the most aesthetic and ergonomic design for final production.

While Purity toilet bowl enters in the domination of soft transitions, it also leaves simple and minimal breezes in the environment. Not only it affects its user with its esthetics but also meets with cleanliness and innocence and respects the nature. The general approach in the seat cover set design of easy dismountable, locking mechanism toilet seat sets is function control buttons to be inserted in the inner part of cover set. Buttons which are contacted by the user are placed on the areas which are the hardest to get dirty, so this provides an additional advantage in respect of hygiene.

Image Credits: All images prepared in computer graphics by in house cg technologies and team members.

Awards and Accolades: This Design was awarded Silver in A' Design Award in 2014. Silver A' Design Award: Rewarded to top-of-the-line, creative, and professionally remarkable designs that illustrate outstanding expertise and innovation. These designs, admired for their strong technical characteristics and splendid artistic skill, showcase a remarkable level of excellence and introduce positive feelings, amazement, and wonder.


Project Details and Credits

Project Designers: SEREL Ceramic Factory
Image Credits: All images prepared in computer graphics by in house cg technologies and team members.
Project Team Members: Aldonat SUNAR Ali YILDIZ Didem DURMAZ Metin Murat ELBEYLI Zafer DOGAN
Project Name: SEREL Purity
Project Client: SEREL Ceramic Factory


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